Do you use the phone book, do your fingers do the walking still? We spend over $10,000 on Direct West yellow pages...I would rather spend that giving away stuff on Facebook!
92
votes
No
Yes
mysask.com
Not very often
Yes but not much for advertising maybe we could just put out a book with white pages and save some money? Does the advertising help pay for the phone books???
Yes. But only when I'm not sure exactly what I'm looking for. A small ad would work for what I use the yellow pages for.
Use radio
My sask
Only if I'm doing sales calls, for Chinese and pizza . It is very rare I use it unless I can't recall a business name that Google isn't finding. You would be just as affective shrinking down to the smallest size b&w and continue with your solid social presence
Very rarely, we stopped advertising in the yellow pages, never got a single inquiry in the couple of years our company was in, so we cancelled it.
It's easier to find your page on Internet I would get rid of phone books cause no one really uses them anymore.