What do you think are Social Media Listening benefits for brands, businesses & agencies?

27 votes
Crisis Monitoring
 
22% / 6 votes
Brand Health Tracking
 
19% / 5 votes
Marketing Measurement
 
15% / 4 votes
Industry Monitoring
 
7% / 2 votes
Social Media Research
 
15% / 4 votes
Social Customer Care
 
11% / 3 votes
Social Audience Segmentation & Analysis
 
11% / 3 votes


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