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Jo Thomson
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Why would you or wouldn't you shop online?
Convenience
More choice
You can buy internationally
There is more product information
There isn't enough product information
Prices are cheaper
Total cost concern, shipping etc
I enjoy the experience of shopping online
I can't inspect the product or try it on
The influence of discounts, deals and coupons
The cost and fuss of sending an item back
Styles/items aren't available in my country
Easier method of payment.
Easier and faster to shop.
The product may not be as it appears in the advertising.
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