How do you handle multiple relationships...when you KNOW your members are "cheating" on you with the bank down the road?

What kind of improvements can I put into action without causing a huge uproar internally, but will get buy-in at an all-staff level that will make a difference when it comes to how we act, talk and interact with our members?

How often does your brand utilize marketing campaigns?

How your customers feel about something is often more important than:

What kind of improvements do I need to make to strengthen the relationship message?

The most important aspect of my brand's marketing and advertising presence is:

How does your brand separate itself from the competition?

Your main focus in 2011