Popeyes is considering using the word "VooDoo" as part of a new menu item. On a scale of 1 to 5 with 1 meaning "DO NOT LIKE THE NAME AT ALL" and 5 meaning "LIKE THE NAME A LOT", how likeable is the use of the name "VooDoo" in a menu item?
In a Facebook poll of 1,182 respondents, 36.3% chose “5) Like the name a lot”. How we count
5) Like the name a lot
36.3%429
1) Do not like the name at all
28%331
4) Somewhat like the name
14%166
3) Neither like nor dislike the name
12.4%147
2) Somewhat dislike the name
9.2%109
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Popeyes’ proposed “VooDoo” menu name produced a turbulent opening, with the lead changing hands 11 times between the strongest approval and strongest rejection.
After the final flip, “Like the name a lot” settled at 36.3%, ahead of “Do not like the name at all” at 28%. The remaining three responses accounted for 35.6% combined.
- Volatile opening · The lead changed hands 11 times.
- Final verdict · Strong approval finished at 36.3%, ahead of strong rejection.
- Women favored it · Women supplied 63 approval votes versus 42 from men.