Do you prefer to see the price with an item advertised or would you rather ask for the price privately? It has been brought to my attention that when buying gifts, the recipient may have seen the item advertised and it puts people off buying.

Do you prefer to see the price with an item advertised or would you rather ask for the price privately? It has been brought to my attention that when buying gifts, the recipient may have seen the item advertised and it puts people off buying.