Popular Vote : Yamaha Guitarina 2019

Ten names crowded this ballot, and no one came close to a majority. ธีร์จุฑา วัฒนกุลพณิช (เทย่า) topped the field with 27.7%, but ณิชาภา ศรีเอม (แพร) sat just 91 votes behind at 25.6% — a margin under two points in a pool of 4,491 ballots. Third place, เดนา อยู่ประเสริฐ (เดน่า), never got within striking distance at 13.2%.

The real story is where those votes came from. Thailand cast the single largest identified bloc — over a thousand votes — and it broke for แพร, not เทย่า. The eventual winner built her edge from smaller pockets abroad, in the United States and South Korea, while her cumulative lead over แพร grew from 22% to 28% by the close.

• Photo finish · Winner topped runner-up by just 91 votes out of 4,491
• Thailand's dissent · The largest country bloc backed the runner-up instead
• Late widening · เทย่า's lead over แพร grew from 22% to 28% by the finish